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	<title>Synaptic Branding &#187; Presentations</title>
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	<description>Practical Marketing &#38; Branding Tips from the Heady World of Brain Science</description>
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	<itunes:summary>Practical Marketing &amp; Branding Tips from the Heady World of Brain Science</itunes:summary>
	<itunes:author>John Bidwell</itunes:author>
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	<copyright>Copyright &#xA9; Bidwell ID, INC. 2010</copyright>
	<itunes:subtitle>Synaptic Branding</itunes:subtitle>
	<itunes:keywords>Marketing, Neuromarketing, Neurobranding, Synaptic Branding, John Bidwell</itunes:keywords>
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		<title>Neuromarketing Slideshare Available</title>
		<link>http://www.bidwellid.com/blog/neuromarketing-slideshare-available/</link>
		<comments>http://www.bidwellid.com/blog/neuromarketing-slideshare-available/#comments</comments>
		<pubDate>Mon, 12 Apr 2010 23:08:43 +0000</pubDate>
		<dc:creator>John Bidwell</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Presentations]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[conference]]></category>
		<category><![CDATA[Jennifer Williams]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[Neurobranding]]></category>
		<category><![CDATA[neuromarketing]]></category>
		<category><![CDATA[presentation]]></category>
		<category><![CDATA[slideshare]]></category>
		<category><![CDATA[Verilliance]]></category>

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		<description><![CDATA[
			
				
			
Interested in viewing our neuromarketing presentation from last week&#8217;s Communication and Leadership Conference at Western New England College? Download the PDF or view it online at Slideshare. Thanks again to Jennifer Williams of Verilliance for being the perfect co-presenter.
Neuromarketing
View more presentations from John Bidwell.

]]></description>
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<p>Interested in viewing our neuromarketing presentation from last week&#8217;s<a href="http://www1.wnec.edu/pdocp/index.cfm?selection=doc.4464" target="_blank"> Communication and Leadership Conference</a> at Western New England College? <a href="http://www.slideshare.net/bidwellid/neuromarketing-3702138" target="_blank">Download the PDF or view it online at Slideshare</a>. Thanks again to <a href="http://www.verilliance.com/" target="_blank">Jennifer Williams of Verilliance</a> for being the perfect co-presenter.</p>
<div id="__ss_3702138" style="width: 425px;"><strong><a title="Neuromarketing" href="http://www.slideshare.net/bidwellid/neuromarketing-3702138">Neuromarketing</a></strong><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="425" height="355" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=10wneccomconfpresent2-100412154940-phpapp02&amp;stripped_title=neuromarketing-3702138" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="425" height="355" src="http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=10wneccomconfpresent2-100412154940-phpapp02&amp;stripped_title=neuromarketing-3702138" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<div style="padding: 5px 0 12px;">View more <a href="http://www.slideshare.net/">presentations</a> from <a href="http://www.slideshare.net/bidwellid">John Bidwell</a>.</div>
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		<title>Neuromarketing Presentation</title>
		<link>http://www.bidwellid.com/blog/presentation-neuromarketing/</link>
		<comments>http://www.bidwellid.com/blog/presentation-neuromarketing/#comments</comments>
		<pubDate>Thu, 01 Apr 2010 15:35:20 +0000</pubDate>
		<dc:creator>John Bidwell</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Presentations]]></category>
		<category><![CDATA[behaviorism]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Fast Company]]></category>
		<category><![CDATA[leadership]]></category>
		<category><![CDATA[Neurobranding]]></category>
		<category><![CDATA[neuromarketing]]></category>
		<category><![CDATA[Neuroscience]]></category>

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		<description><![CDATA[
			
				
			


Communication and Leadership Conference
Western New England College
Springfield, MA
Wednesday, April 7, 2010, 7:30 a.m. &#8211; 4:00 p.m.
Brain Sells
Neuromarketing Workshop
9:15 a.m. &#8211; 10:30 a.m.
Marketing is in the middle of a pivotal transition with the introduction of neuromarketing or the use of  brain science and modern behaviorism to help marketers create better products and services. Find out what science is [...]]]></description>
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<p><a href="http://www.bidwellid.com/blog/wp-content/uploads/2010/04/jen_john1.jpg"><br />
</a><a href="http://www.bidwellid.com/blog/wp-content/uploads/2010/04/jen_john2.jpg"><img class="alignnone size-full wp-image-823" title="jen_john" src="http://www.bidwellid.com/blog/wp-content/uploads/2010/04/jen_john2.jpg" alt="" width="300" height="113" /><br />
</a><strong><a href="http://www1.wnec.edu/pdocp/index.cfm?selection=doc.8559" target="_blank">Communication and Leadership Conference<br />
</a><span style="font-weight: normal;">Western New England College<br />
Springfield, MA<br />
Wednesday, April 7, 2010, 7:30 a.m. &#8211; 4:00 p.m.</span></strong></p>
<p><strong>Brain Sells<br />
<span style="font-weight: normal;"><em>Neuromarketing Workshop<br />
9:15 a.m. &#8211; 10:30 a.m.<br />
<span style="font-style: normal;">Marketing is in the middle of a pivotal transition with the introduction of neuromarketing or the use of  brain science and modern behaviorism to help marketers create better products and services. Find out what science is learning from the study of consumers’ sensorimotor, cognitive, and affective response to marketing stimuli. And find out what it means for you and your marketing efforts.</span></em></span></strong></p>
<p><strong>Presenters<br />
<span style="font-weight: normal;"><em>Jennifer Williams</em>, is a social media strategist and web marketer at <a href="http://www.verilliance.com/" target="_blank">Verilliance</a> and <a href="http://www.2disc.com/" target="_blank">Disc</a>. Her recent work on neuromarketing appeared in <a href="http://www.fastcompany.com/article/rebuttal-pseudo-science-in-campbells-soup-not-so-fast" target="_blank">Fast Company</a>.<br />
<em>John Bidwell</em>, neuromarketing blogger and president of Bidwell ID, a strategic marketing and branding firm.</span></strong></p>
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